This Year @ CTS 2022 Included:

Track #3: The Creatives (Digital Marketing & Social Media)

The sessions in the Digital Marketing with an emphasis on Social Media track will give you practical takeaways, best practices, and real-world success stories for reaching your target audience. This combined with the latest industry trends from the most innovative thinkers in the Faith-based digital media community will prove to be valuable for years to come.



How To Create Sermon Recap Video Clips In Minutes (Demo)

Melissa Womack

10/04/2022 | 10:15 AM – 11:15 AM

The way to reach people with the Gospel message has changed many times throughout history. In today’s world, believers and non-believers alike are taking in “bite sized” snippets of information on Social Media at a volume like never before. This is happening around the whole world!

Join Melissa and the team from Sermon Shots as they demonstrate how to create “bite sized” snippets of your sermon in just minutes every week. The session will walk you through step by step examples. You will leave with what you need to know to do this yourself or the ability to confidently hand it off to a non-creative on your team.

Reimagining Digital Discipleship

David Brown

10/04/2022 | 11:30 AM – 12:30 PM

Over the last several years digital marketing in the faith-based community has become a priority for most churches. Unfortunately, it has also been one of the most challenging areas to navigate as technology, platforms, and rules continue to evolve. This exciting hybrid session is one that will enlighten and equip digital communications teams for churches of all sizes. You can expect to hear an informative lecture and engage in a hands-on guided workshop experience where you will build a unique social media strategy to begin targeting future disciples in your community and keep your congregations engaged.

Learning Objectives:
Building content unique for your congregation
How to build community through communication
Tools & Resources for any budget

Win as ONE. Collaboration Across Disciplines

Ben Gowell, Cameron Smith, Tyler Kurbat, Brandon Waldron, Melinda Anderson, Chris Holub, Blair Drake

10/04/2022 | 11:30 AM – 12:30 PM

From generational gaps to varied responsibilities and processes, the Church is a beautifully diverse, intricate team of individuals committed to sharing the Gospel. But people are human and egos and competing priorities can distract the mission. When we value collaboration, everyone wins.

Am I Too Creative to be Christian?

Kervance Ross

10/04/2022 | 1:30 PM – 2:30 PM

Designed to address the ways communication is different in ministry than it is in the marketplace. We’re address how the creative must craft their method and model of communication for the congregation, and not a typical end user.

Polishing Your Live Stream

David Cherry

10/04/2022 | 1:30 PM – 2:30 PM

10/05/2022 | 10:15 AM – 11:15 AM

10/06/2022 | 10:15 AM – 11:15 AM

This session is designed for the ministries that want to take their live streaming to the next level. How do you balance the need for excellence with the ability to execute at a high level? There are some really cool and practical things that can be done with your live streaming to make it standout and be noticed.

Curating a Creative Culture / Building Healthy Teams

Cameron Smith

10/04/2022 | 1:30 PM – 2:30 PM

From collaboration to humility, open-handedness to tight deadlines, leading a team of church creatives rarely succeeds by accident. Come and hear about some disciplines that make finding, deploying, and retaining creative talent a bit more successful. 


Decoding Digital Audiences

Melinda Anderson

10/05/2022 | 1:30 PM – 2:30 PM

Due to the rapid pace of technology, many churches and faith-based organizations are struggling to keep up with the times. Churches hold tradition in high regard, and some are slow to adopt new practices and accept modern customs to suit younger generations. Nowhere is this more evident than when it comes to giving. Believe it or not, there are still churches that cannot or don’t accommodate any type of online giving.

Blockchain and Cryptocurrency have been in the headlines recently. But what exactly is it and will the church ever embrace it?

Church donation blockchain platforms are popping up all over the place. Is the church ready? Should we be?

5 Steps to Being Known for Something Relevant & Needed

Mark MacDonald

10/05/2022 | 1:30 PM – 2:30 PM

Sadly, the community stopped listening to the church’s important message (has your congregation stopped too?!). Let’s be heard again! Being known for the right things (and communicating that thread effectively) is essential. But how do you know what you should be known for? Learn from Mark MacDonald, a church communication sage with 30+ yrs experience, who’s framework is followed by 1000s of churches. You’ll learn the 5 steps in 1 session!

Live Website Assessment

Mark MacDonald

10/06/2022 | 10:15 AM – 11:15 AM

IF YOU DARE, bring your church website URL and have Mark MacDonald (Sr. Director of Communication and Executive Director influencing over 10,000+ churches) call it up LIVE in front of the audience and discuss what’s right, what needs improvement, and what should be completely redone. Or come, watch, and learn from other churches! Topics: User-interface, user-experience, organization, and content. What an opportunity! Leave with practical tips on effective church websites.

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On-Demand After CTS